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Latest Updates

SABC makes Afrikaans U-turn
February 16, 2026
The SABC has admitted it made mistakes in reshuffling and reducing Afrikaans content over the last three years without conducting thorough research on the potential impact.
MyBroadband
Seven charts that show how SA may finally be turning the corner
February 16, 2026
Analysts think the country is fundamentally in a ‘better’ position than two to four years ago.
Moneyweb
Tiger Brands appoints new Chief Marketing and Strategy Officer
February 16, 2026
Tiger Brands has appointed Lorraine De Graaff as Chief Marketing and Strategy Officer effective Sunday, 1 March 2026. Lorraine will report to the CEO, Tjaart Kruger, and will lead the Group Marketing and Research and Development team, partnering with the business on enabling growth across Tiger Brands' brand portfolio.
Media Update
DOOH once again proves itself highly effective at driving real-world action
February 16, 2026
A new case study conducted with Tractor Outdoor and a leading telco shows audiences exposed to a DOOH campaign were 45% more likely to visit a pre-determined retail location.
The Media Online
Juno Leads AGENCY SCOPE 2025 / 26 on Overall Client Satisfaction
February 16, 2026
Independent South African media agency Juno has been recognised as the Leading Media Agency for Overall Client Satisfaction, following extensive research conducted by global agency research consultancy SCOPEN.
Media Update
DStv misses historical Winter Olympics coverage to fans dismay
February 16, 2026
DStv’s failure to secure the rights to the Winter Olympics currently taking place in Italy, is viewed by industry analysts as part of a much bigger trend, while fans are up in arms.
Bizcommunity
2026 Vision: The OOH trends shaping the year ahead
February 16, 2026
As we look toward 2026, the Out-of-Home (OOH) industry continues to evolve at an incredible pace; powered by technology, data, and a renewed focus on creativity and impact. The lines between physical and digital media are blurring faster than ever, transforming OOH into one of the most dynamic and measurable channels in the media mix.
DOOH
The rise of interactive ads: How marketers are engaging users in 2026
February 16, 2026
Banner ads feel pretty dead at this point. Nobody clicks them, most people don’t even see them anymore because of banner blindness. Interactive ads took over and 2026 is where it stopped being experimental and just became how things work now.
WebProNews
Effie 2026 call for entries announced
February 16, 2026
Campaigns are eligible if they flighted in South Africa between 1 February 2025 and 31 January 2026. For entries submitted in the Sustained Success category, campaigns must have flighted between 1 February 2023 and 31 January 2026. Key dates to diarise • How to write a winning Effie entry workshop (online): Thursday, 5 March 2026 • Early Bird entries: 1 April – 30 April 2026 • On-Time entries: 1 May – 14 May 2026 • Last Minute entries: 15 May – 29 May 2026
Bizcommunity
What 4 AI search experiments reveal about attribution and buying decisions
February 16, 2026
AI search rarely appears in analytics, yet it shapes trust, shortlists, and sales velocity. These experiments show where measurement breaks.
https://astral.emcaction.com/trk/click/@f*025j2F7ib38j2f2S1*3=0581f8f0e7b0f,b*6e3r8ffs2dba9f3s9dff0*1=93f301562778b08,2*271@3l038if3fxebbaf4b*6=3*83f621b4903697f90*1,9*fn0l5i2d7*b=89292418310983f0f,e*bcfibd6*3=89f626b8933292f00,1*9lfi0d5*2=76b38825291332018,f*fkeUb3fLbI633f8nfo23b*9=3293f-0
Super Bowl 2026: Viewership, engagement and ads analysis
February 16, 2026
Breaking down all the key stats from the big game’s ads, including cost, reach, social engagement and more.
Marketing Dive
A safer way to manage incentive payouts, rewards and competition prizes
February 16, 2026
Caxton Media’s engagement company, FoneWorx, is a South African leader in incentive management, loyalty programmes and prize fulfilment. Recognising the growing need for a more secure alternative, FoneWorx developed a robust incentive management system that is transforming how brands manage rewards and payouts.
Bizcommunity
OpenAI details how ads will work in ChatGPT
February 16, 2026
OpenAI’s Assad Awan says ChatGPT ads let advertisers reach Free and Go users safely, with relevance and privacy built in.
Search Engine Land
Google reinvents ads, drives search agentic
February 16, 2026
“We aren't just bringing ads to AI experiences in Search; we are reinventing what an ad is,” Srinivasan wrote in a blog post. The shift is turning Search into a tool where ads inspire and answer questions simultaneously.
MediaPost
Mapped: The Global Cost of Living Index 2026
February 16, 2026
Key Takeaways • Bermuda is the most expensive place to live in the world in 2026, with prices 23.5% higher than New York City. • Switzerland leads Europe, while Singapore is the most expensive in Asia.
Visual Capitalist
What is clipping? The performance-based distribution model revolutionizing digital advertising in 2026
February 16, 2026
It doesn't look like traditional advertising. It isn't influencer seeding. And it doesn't rely on paid media in the usual sense. Instead, clipping is reshaping how brands achieve scale and performance by distributing short-form video through native, creator-driven content, guaranteeing reach while staying invisible to the audience as "marketing."
Tech Times
Big changes to BEE in South Africa
February 16, 2026
This review is largely aimed at closing loopholes that are being exploited by bad actors, with BEE increasingly becoming associated with cronyism and corruption. The department also aims to determine whether existing BEE legislation has led to greater participation in the formal economy, or whether the benefits are going to a select few.
Daily Investor
10 best Super Bowl commercials 2026, ranked
February 16, 2026
Musicians from Sabrina Carpenter to mgk appeared in ads for everything from chips to cellphones and beyond.
Billboard
Why Gen Z is quietly switching off brands that don’t walk the talk
February 16, 2026
In 2026, brands that will resonate with Gen Z will be those willing to stand for something, even if it costs them something.
The Media Online
Havas Media Network retains Hyundai International assignment
February 16, 2026
For the 15th year, Havas Media Network has retained its media assignment for Hyundai Motor Group after a review, the companies confirmed late yesterday.
MediaPost
AGENCY SCOPE 2025: Creative and media agency rankings unveiled
February 16, 2026
Reputation, the study suggests, is now shaped as much by delivery and peer credibility as by visibility.
The Media Online
Dentsu SSA doubles down on business transformation with key appointments
February 9, 2026
In an era where 80% of senior leadership teams lack alignment on digital strategy, dentsu sub-Saharan Africa (SSA) is doubling down on its 'Growth Transformation' mission. We are thrilled to announce the appointment of Ansa Leighton-Buys and Matthew Landon to our Business Transformation (BX SSA) division.
Bizcommunity
Mobile-first shopping dominates as SA’s e-commerce surges
February 9, 2026
As South Africa’s e-commerce landscape continues to mature, 2026 is shaping up to be a year defined by keener value expectations, mobile-first behaviour and experience-led shopping.
Bizcommunity
The agentic shopper is running the cart. Can you keep up?
February 9, 2026
Southeast Asia’s eCommerce economy is booming, but cart abandonment remains a major challenge. Despite the region’s internet economy nearing US$330 billion by 2025, Asia Pacific records some of the world’s highest abandonment rates at 75%–87%, well above the global average of 70%.
Marketing Interactive
This Week in social media: All the updates you need – 02/02/2026
February 9, 2026
Welcome to a new week of social updates. LinkedIn is providing more ways for users to show their AI literacy and skills with a verified identifier. This could boost employment options and help legitimize any upskilling or training you’ve been working on. Let’s take a deeper look and see what else has improved.
PR Daily
Caxton Media: The 5 trends shaping SA media in 2026
February 9, 2026
Trends covered - Let’s get phygital/ Treatonomics hit the sweet spot/ Connectioneering turns ‘mehs’ into must haves/ First-party flex: get to know your customers IRL/ Cultural intelligence – the new brand currency.
Bizcommunity
AI, zero-rating drive SABC Plus platform expansion
February 9, 2026
The SABC is stepping up its digital strategy with SABC Plus, introducing artificial intelligence (AI), gamification and expanding zero-rated content across the streaming platform. This is in an effort to make public broadcasting more accessible, engaging and inclusive, it says.
IT Web
How Pepsi is taking the fight to Coca-Cola at the Super Bowl and beyond
February 9, 2026
The marketer is continuing a revived Pepsi Challenge around its Pepsi Zero Sugar brand, and its big game ad features an icon from Coke’s advertising.
Marketing Dive
SABC makes Afrikaans U-turn
February 16, 2026
The SABC has admitted it made mistakes in reshuffling and reducing Afrikaans content over the last three years without conducting thorough research on the potential impact.
MyBroadband
Seven charts that show how SA may finally be turning the corner
February 16, 2026
Analysts think the country is fundamentally in a ‘better’ position than two to four years ago.
Moneyweb
Tiger Brands appoints new Chief Marketing and Strategy Officer
February 16, 2026
Tiger Brands has appointed Lorraine De Graaff as Chief Marketing and Strategy Officer effective Sunday, 1 March 2026. Lorraine will report to the CEO, Tjaart Kruger, and will lead the Group Marketing and Research and Development team, partnering with the business on enabling growth across Tiger Brands' brand portfolio.
Media Update
DOOH once again proves itself highly effective at driving real-world action
February 16, 2026
A new case study conducted with Tractor Outdoor and a leading telco shows audiences exposed to a DOOH campaign were 45% more likely to visit a pre-determined retail location.
The Media Online
Juno Leads AGENCY SCOPE 2025 / 26 on Overall Client Satisfaction
February 16, 2026
Independent South African media agency Juno has been recognised as the Leading Media Agency for Overall Client Satisfaction, following extensive research conducted by global agency research consultancy SCOPEN.
Media Update

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