NEWS ARCHIVE

Below are links to current and past industry news content updates.

CURRENT POSTS

MediaCom leads in new biz gains through first half

MediaCom, part of WPP’s GroupM, is off to the best start this year. Through the first half of 2017 the firm won $1.2 billion in net new business.

MediaPost

Only a few seats left for the PAMRO All Africa Media Research Conference

The 18th PAMRO All Media Research Conference will take place on Sunday, 27 August to Wednesday, 30 August at the Vineyard Hotel in Cape Town.

Media Update

Three tools for businesses to spice up their Twitter presence

As much as your business needs a social media plan, it also needs to stand out from the crowd, Twitter is an excellent tool to stay engaged with your customers.

Media Update

LinkedIn starts letting people natively upload videos that play automatically

In addition to letting some users upload videos, LinkedIn will share viewership stats, including information about viewers’ companies and job titles.

Marketing Land

Kantar Media to provide programmatic ad spend, data

Kantar Media, a WPP Group company, will make programmatic advertising spend and occurrence data available to advertisers through its platforms.

MediaPost